##Brand Ambassador## Tiers
Dark Horse Crew
##General Brand Ambassadors##
REQUIREMENTS
- Must have 5K+ followers on social media.
- Actively post and promote brand content on socials.
- Embody and live out our message and values.
- Show strong, ongoing commitment to the brand.
PERKS
Monthly stipend to spend on products, which can be shared with followers.Rolling acceptance basis—ambassadors can join year-round.
Impact Crew
##Scholarship Ambassadors##
REQUIREMENTS
- Submit an application and essay to qualify.
- Share their personal journey through testimonial-style videos for social media.
- Passionate about making an impact within the community.
PERKS
- Eligible to earn commission on brand sales.
- Highlighted as part of our Impact Crew campaign, amplifying their voice and story.
Paid Collaborations
##Influencer Partners##
REQUIREMENTS
- Must have 100K+ followers across social media platforms.
- Must align with and embody our brand’s mission and message.
PERKS
- Earn commission on sales.
- Paid opportunities with rates disclosed directly to selected applicants.
- Ability to collaborate on premium campaigns and featured partnerships.
Promo Team
##Street-Level Ambassadors##
REQUIREMENTS
- Passionate supporters of the brand (no follower requirement).
- Willing to represent the brand at events and in-person activations.
DUTIES
- Assist with tabling events, flyering, and promo activations.
- Support in creating and sharing social media content.
PERKS
- Hands-on experience with grassroots marketing.
- First access to upcoming brand events and launches.